Discover the achievements of the 2014-2020 NPA projects

Seven years of cooperation between people, communities, and organisations across thousands of kilometres made a difference in the Northern Periphery and Arctic regions.

Browse the NPA map of results to discover our stories of cooperation. Pick a dot from the map and scroll down to read  about people who have met similar minded colleagues and together found solutions for their shared challenges.

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Improved tourism marketing

Teaching SMEs new ways of marketing

The SAINT project developed new marketing models that enabled SMEs to more effectively market their services. Due to the increasing popularity of social media, SMEs were trained in how to use digital marketing to promote their services. Through collaboration and visiting each other, businesses were able to develop new products and increased their competitiveness. In total, 53 collaborative products were developed and are available on the SAINT´s webpage. Project also prepared a guide for SMEs to show them how to create and narrate their slow adventure tourism products. List of slow tourism activities in Scotland is available here.

 

Jane Stuart Smith

The Whitehouse Restaurant Lochaline

The opportunity to work with UHI on developing slow adventures in the Lochaber has been a hugely helpful process. The Whitehouse Restaurant has gained new ways of marketing through the clustering and collaboration of local businesses. The local DMO (the West Highland Peninsulas Tourist Information) has really embraced slow adventure in this area. None of this would have happened without SAINT and the support of the team based at West Highland College, UHI.